ABOUT US
These are the wild times.
It has always been challenge enough to carve a life of creativity, integrity and abundance from the wreckage and the treasure of the world we've inherited, now we also need an apocalyptic survival strategy.
We must consider our own true mission in life, as well as how to plan for utterly unforseeable, unknown circumstances beyond our own imaginings. We must be able to make our home in the mystery.
And yes, we're gonna need something to wear.
Born of a continually evolving collective mission to create a life worth living from the disintegrating raw materials of the dominant paradigm, AYYA is one living example of community in action.
AYYA is a collective of friends magnetized to each other through the underground cultures of the North American West Coast. We have been working together for many years, across many continents, creating clothing, performance, environments and events all on a mission to evolve culture. This incarnation of our vision is the result of our ongoing experimentation in supporting each other, our art and our extended community while remaining in service to a story larger than our own.
Our production is based in Bali, where we have been cultivating a workshop with 15 local employees. We are learning how to transcend "fair trade" as we go, from creating scholarships for the children of our extended family to attend college, to collaborating on health and wellness programs, to participating in ceremony together, to laughing together and learning from each other. We are continually researching and developing how to create a truly sustainable, eco, thriving business.
The exquisitely unique and extraordinarily wearable clothing of AYYA is created with the pure intention that each garment provides a portal for its wearer to enter into a magical narrative of their own creation. Our vision is that the choice to step into our gear is also a commitment to living a life of humble power and integrated offering.
Each article of clothing is a container for a unique story that can only unfold when someone puts it on, and begins to create their own adventure.
Whether your avatar is an enigmatic urban renegade, a forest dwelling spirit singer, a nomadic culture cross-pollinator or a shape shifting untouchable, AYYA will drape you in the second skin you crave.
The original meaning of apocalypse is "the lifting of the veil", not "the end of the world". In these wild times, we must all be prepared to stand strong amidst forces which would attempt to threaten our creativity and our integrity. AYYA is the nectar in the belly of the beast.
Thank you for joining us, and for helping us to tell the story.